Kashish Jain
The green carpet
The Green Carpet 2022 was an advocacy show conducted by The Design Village in collaboration with MUJI India. This campaign aimed to create awareness about mindful consumption in the garment and related industries. By promoting sustainable practices and responsible choices, the event encouraged a shift from the traditional red carpet to a symbolic green carpet, highlighting the importance of environmental consciousness in fashion. This initiative underscored the urgent need for sustainability in our industry.
prompt - "Less than 1% of all textile waste is recycled" (Innovation Textiles, 2022)
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Where the rest of it goes ? - The concept focused on developing garments by creatively repurposing waste materials supplied by the textile industry. These materials included selvages, which are the edges of fabric that are often discarded, as well as unconventional resources like old newspapers and cardboard. By integrating these recycled elements into fashion design, the project aimed to showcase innovative approaches to sustainability and reduce waste in the garment industry. This initiative highlighted the potential for transforming everyday waste into high-quality, fashionable garments.
Concept - earth and fire- the elements of earth. Humans knowing or unknowingly Filling, burning, dumping away the micro fibers into the ocean. Screaming through a plastic net, blisters that are on fire, and a dangerous landfill that is robbing life.
Muse - Diya Aggrawal